Written By: Ngozi Kemijika
As I flicked through my customary stack of monthly fashion magazine’s it dawned on me that something great had happened…But first I was forced to recollect on an event that took place over six years ago in my Geography class. No the memory was not to reinforce the fact that the digits of my age where becoming increasingly closer to a mid-life crisis- the memory was to highlight Africa’s mark on the world- in the most fashionable way possible, of course!
I remember my Geography teacher asking us to get into groups and discuss the first 5 things that came to mind when thinking about Africa. It was to no surprise that the conjured phrases that ended up finding their way on to the board were ‘flies around heads,’ ‘malnutrition’ and ‘AIDS.’ Possibly the only positive thing that was written on there was ‘sunshine.’ Not one person said fashion. Not one!
Well to all of my classmates (apart from the one who said sunshine) I guess you all need a copy of Vogue or two because African print is here and is here to stay! Hailed by Vogue, as being the Spring/Summer trend of 2010 that “dances to the beat of a tribal drum” it seems that with African-chic you just cannot go wrong!
From a vivid kaleidoscope of floaty dresses, to a bright evening wear outfit, you name it; and I can verify that African print is giving me everything I need right now!. Givenchy, Rodarte and Gucci are just a few of names that spring to mind when thinking of this look.
With lines launching, such as ‘ASOS Africa’ and celebs like Beyonce and Alicia Keys adorned in head to toe African inspired prints in their new video ‘Put it in a Love Song’, African print seems destined to take this season by storm.
Lucky enough for me, my sister is travelling to Nigeria and I have already asked her to make sure she acquires a tailors address and gets straight to making me several maxi dresses, playsuits and skirts!! But if you aren’t as fortunate to simply hop on a plane to Africa, the high street is also doing some great things. You have no excuse now!
In conclusion, quite frankly if you haven’t got your African-chic outfit ready to launch pretty soon, you may just need to go on my Geography teacher’s board…along with the other outdated phrases.
Source: Fashion-allure.com, look.co.uk
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