Dubbed Missoni’s ‘Family & Friends’ campaign, the video ad features Missoni’s family members, Angela, Francesco and Teresa Maccapani Missoni, Margherita Missoni, and socialites Tatiana Santo Domingo and Eugenie Niarchos, Browns founder Joan Burstein, and models Jasmine Guinness and Jade Parfitt. The campaign video also includes the label’s founders Tai and Rosita, alongside ‘friends’ such as Camilla Al Fayed, Andrea and Charlotte Dellal, Jaquetta Wheeler, and legendary artist Sir Peter Blake, whose artwork for The Beatles Sgt. Pepper’s Lonely Hearts Club Band album cover was the inspiration behind the shoot.
House of Maffia loves Missoni, so here is the finished campaign video!
By Dima Markova